Privacy Policy

How we collect, use and protect your information.

📅 Last updated: 18 May 2025

1. Introduction

Welcome to SportUpdates24 ("we", "our", or "us"). We operate the website www.sportupdates24.co.za (the "Site"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website.

SportUpdates24 is committed to protecting your privacy. We comply with the Protection of Personal Information Act (POPIA) of South Africa and where applicable, the General Data Protection Regulation (GDPR).

Please read this policy carefully. If you disagree with its terms, please discontinue use of the Site. We reserve the right to make changes to this Privacy Policy at any time and for any reason. We will alert you about any changes by updating the "Last updated" date at the top of this page.

2. Information We Collect

We may collect information about you in a variety of ways. The information we may collect on the Site includes:

Information You Provide Voluntarily: When you contact us via our contact form, submit a news tip, or subscribe to our newsletter, you may provide us with your name, email address, and any other information you choose to include in your message.

Information Collected Automatically: When you visit the Site, our servers automatically log certain information including your IP address, browser type, operating system, referring URLs, the pages you view, and the time and duration of your visit. This data is used in aggregate form to understand how visitors use the Site.

Cookies and Tracking Technologies: We use cookies, web beacons, and similar tracking technologies to collect information about your browsing activity on our Site. See Section 6 (Cookies) for more detail.

3. How We Use Your Information

We use the information we collect for the following purposes:

  • To operate and maintain the Site and deliver the content you request.
  • To send periodic emails (newsletter), if you have subscribed. You may unsubscribe at any time.
  • To respond to enquiries, questions, and other requests you submit via our contact form.
  • To analyse how visitors use the Site in order to improve content, navigation, and user experience.
  • To serve relevant advertisements through third-party advertising partners, including Google AdSense.
  • To detect, prevent, and address technical issues and security threats.
  • To comply with applicable laws and regulations, including POPIA.

4. Advertising (Google AdSense)

SportUpdates24 uses Google AdSense to display advertisements on the Site. Google, as a third-party vendor, uses cookies to serve ads based on a user's prior visits to this website and other sites on the internet. Google's use of advertising cookies enables it and its partners to serve ads to our users based on their visit to our sites and/or other sites on the internet.

You may opt out of personalised advertising by visiting Google's Ads Settings. You can also opt out of a third-party vendor's use of cookies for personalised advertising by visiting www.aboutads.info.

5. Third-Party Services

We may share non-personally identifying information with trusted third-party service providers who assist us in operating our website and serving our users, subject to confidentiality agreements. These include:

  • Google Analytics — for website traffic analysis.
  • Google AdSense — for advertising services.
  • Email service providers — for newsletter delivery.

We do not sell, trade, or otherwise transfer your personally identifiable information to third parties without your consent, except as required by law.

6. Cookies

Cookies are small text files stored on your device when you visit a website. We use the following types of cookies:

  • Essential Cookies: Required for the website to function properly. These cannot be disabled.
  • Analytics Cookies: Help us understand how visitors interact with our website using tools like Google Analytics.
  • Advertising Cookies: Used by Google AdSense to display relevant advertisements.
  • Preference Cookies: Remember your settings and preferences for a better experience.

You can control cookies through your browser settings. Blocking certain cookies may affect the functionality of the Site. Most browsers allow you to refuse cookies via their settings menu.

7. Your Rights Under POPIA

Under the Protection of Personal Information Act (POPIA), you have the right to:

  • Know that your personal information is being collected and processed.
  • Access your personal information held by us.
  • Request correction of inaccurate personal information.
  • Request deletion of your personal information.
  • Object to the processing of your personal information.
  • Lodge a complaint with the Information Regulator of South Africa.

To exercise any of these rights, please contact us at privacy@sportupdates24.co.za. We will respond to all legitimate requests within 30 days.

8. Data Security

We implement reasonable technical and organisational security measures to protect your personal information from unauthorised access, disclosure, alteration, or destruction. However, no internet-based data transmission is completely secure, and we cannot guarantee absolute security.

9. Children's Privacy

The Site is not directed to children under the age of 13, and we do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us immediately at privacy@sportupdates24.co.za and we will promptly delete such information.

10. Contact Us

If you have questions or comments about this Privacy Policy, please contact us: